Claire Le Lay has been appointed the new President of the Mauritius Tourism Promotion Authority (MTPA).
With a background in branding and communications, Le Lay aims to reposition Mauritius by focusing on authenticity and sustainability.
Supported by Prime Minister Navin Ramgoolam and Minister of Tourism Richard Duval, she has outlined a strategy prioritising high-value travellers, strategic partnerships and targeted promotions to elevate Mauritius’ global appeal.
Under her leadership, MTPA will launch a consultation process with industry stakeholders to shape a tourism identity that aligns with market expectations while protecting the island’s cultural and environmental heritage.