Radisson Hotel Group has announced its goal to reach 25 hotels in South Africa by 2030, effectively doubling its current portfolio.
This ambitious expansion, along with the Group’s recent updates to its South African portfolio, underscores its commitment to strengthening its presence and contributing to the growth of the South African hospitality industry.
Daniel Trappler, Senior Director of Development, Sub-Sahara Africa at Radisson Hotel Group, shared insights into the Group’s strategic approach to reach its ambitious goal of 25 hotels by 2030, stating: “We are prioritising, through either management or franchise models, conversions for quicker market entry and exploring strategic collaborations with existing management companies to increase our footprint, which presents the potential introduction of the Radisson Individuals brand to South Africa, an ideal first step for individual hotels with strong service scores who may be considering transitioning to one of our other successful core brands at a later stage.”
Trappler added that the hotel group is also seeking opportunities to expand its upper-upscale portfolio and enter the lifestyle luxury market in Cape Town with its Radisson Collection and art’otel brands, leveraging the city’s strong tourism performance and its successful existing portfolio.
Radisson Hotel Group has announced significant updates to its portfolio of operating hotels in South Africa, including the debut of Radisson Safari Hotel Hoedspruit, its first safari hotel and 13th hotel in South Africa. The Group also made extensive refurbishments to the Radisson Blu Gautrain Hotel, Sandton Johannesburg. 60% of the hotel’s rooms already completed. In addition, Radisson announced the rebranding of Park Inn Cape Town Foreshore to Radisson Hotel Cape Town Foreshore. This rebranding brings the well-known Radisson brand to South Africa’s Mother City.
Following an eight-month renovation, Radisson Hotel Cape Town Foreshore’s 120 rooms now offer a fresh and modern décor, as well as views of the prominent Table Mountain and the city centre.
The hotel now hosts South Africa’s first Filini restaurant, offering fresh and simple Italian-style cuisine with an interactive open-plan kitchen setting.
Additionally, Harald’s Rooftop Bar & Terrace provides an ideal spot to unwind, together with a plunge pool for a complete rooftop experience.
“These significant updates to our South African portfolio reaffirm our unwavering commitment to delivering exceptional hospitality experiences across the country. Our ongoing growth in the region underscores our position as a leading force in the South African hospitality industry. This is just the beginning of a series of exciting announcements for our South African portfolio and the unmatched experiences guests can expect from our hotels,” concluded Sandra Kneubuhler, Country Director of Sales and District Director, South Africa at Radisson Hotel Group.
