Registration for one of Africa’s flagship travel events, World Travel Market (WTM) Africa, is open.
In Cape Town from April 9-12, WTM Africa will gather leaders in leisure, sport and responsible travel as well as luxury, LGBTQ+, MICE/business travel, tourism investment and travel technology.
Mirrored on WTM flagship events like WTM London and the Arabian Travel Market in Dubai, WTM Africa delivers a proven mix of hosted buyers, suppliers, media representatives, pre-scheduled appointments, networking and evening functions.
“Ignite Africa is the perfect theme for 2025,” said Megan de Jager, Portfolio Director for RX Africa, organiser of WTM Africa. “We’re creating a space for real conversation, connection and collaboration and bringing together the best minds in the industry to shape the future of African tourism."
To this end, the 2025 programme introduces focused “content clusters” for the first time. Each cluster combines keynote presentations from established industry experts and emerging voices, panel discussions and practical workshops for attendees – covering hot-button topics like sustainable aviation, artificial intelligence in tourism and next-generation marketing.
New additions to the 2025 programme include:
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A half-day aviation conference addressing industry challenges and opportunities
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Africa Tourism Investment Conference in partnership with JLL
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Youth development focusing on career opportunities and skills training for young adults in tourism with a special session highlighting young African leaders in tourism
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An exclusive “state of the industry” report
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Interactive “brain box” sessions for skills development and knowledge sharing
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Facilitated connections between buyers, suppliers, potential partners and media professionals